Apple Inc. has recently made headlines by announcing that it will be restricting competition in India by banning 22 brands from opening stores near its first retail store in the country. This move has been met with both criticism and praise, as some see it as a way to protect Apple’s interests while others view it as an anti-competitive practice.
The restrictions, which were announced on November 17th, 2020, will apply to stores located within a 500-meter radius of Apple’s first retail store in India. The 22 brands that are affected by this restriction include Samsung, Xiaomi, Oppo, Vivo, and Realme. Apple has stated that the purpose of the restriction is to ensure that customers have a “premium experience” when they visit the store.
Critics of the move argue that it is an anti-competitive practice that will limit consumer choice and stifle competition in the market. They point out that Apple is essentially creating a monopoly in the area and that this could lead to higher prices for consumers. Additionally, they argue that Apple is using its market power to restrict competition and prevent other companies from entering the market.
Supporters of the move argue that it is necessary for Apple to protect its interests in India. They point out that Apple has invested heavily in the country and that it needs to ensure that its store is successful. Additionally, they argue that the restrictions will help Apple maintain its brand image and ensure that customers have a positive experience when they visit the store.
Ultimately, it remains to be seen how this move will affect competition in India. While some argue that it is an anti-competitive practice, others believe that it is necessary for Apple to protect its interests in the country. Regardless of the outcome, it is clear that Apple’s decision to restrict competition in India will have far-reaching implications for the market and consumers alike.
